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Miami (March 2, 2007) – CGS Publishing Technologies, the global leader of ORIS color management solutions, production workflow technology and consumables, announced that Ogilvy & Mather, one of the world’s leading full-service advertising agencies, is experiencing substantial business improvements and enhanced creative capabilities with the implementation of ORIS Color Tuner in its production process. The company made the announcement at the Graphics of the Americas tradeshow in Miami, Fla.
“Before incorporating CGS Publishing’s proofing solutions into our production process, we struggled keeping up-to-date on the technology needed to run our business,” said Xavier Carou, manger of creative technology, Ogilvy & Mather in Toronto. “From day one we’ve been impressed with Color Tuner’s ease of use, flexibility and color control.”
A component of ORIS Digital Proofing System, ORIS Color Tuner, combines automation and color management with high-speed output, allowing for quality proofs on affordable inkjet devices. After deploying ORIS Color Tuner, Ogilvy & Mather has significantly lowered its cost-per-proof while maintaining consistency and accuracy of color.
Additionally, the CGS solution reduces the amount of time spent on proofing and lowers labor cost through intuitive set-up and calibration tools. The software enables customers, including Ogilvy & Mather, to exceed quality level expectations and maintain color control at a relatively low price.
“Being a part of the advertising industry, Ogilvy & Mather is pressured to meet tight deadlines and maintain the highest standards of quality,” said Trevor Haworth, president and chief executive officer, CGS Publishing. “Our technology provides the reliability, color accuracy, power and flexibility needed to thrive in today’s graphic arts environment.”
CGS Publishing Technologies is exhibiting its complete hybrid proofing solutions, production workflow technology and consumable production line at the Graphics of Americas show through March 4, 2007, booth 834.
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